Thursday, 29 November 2012 01:00

Press Release - WillowTree Advisors 360 Sales Revitalization

Written by  Laura Powers
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WillowTree Advisors Announces New Services for Outsourcing Service Providers 

DENVER (November 28, 2012) – WillowTree Advisors (WTA), a woman-owned business transformation consulting firm, has announced a new service offering specifically designed for Outsourcing Service Providers.

This service offering, 360 Sales Revitalization TM focuses on helping business development and sales organizations to enhance sales effectiveness and strategic focus.  Through its proven methodology, WillowTree decomposes the sales cycle and associated processes to reveal opportunities for improvement.  WTA collaborates with the sales team to assess and improve the key sales areas of Pipeline Management, Sales Team Alignment, Communications and Incentives, Sales Opportunity Assessment, Sales Methodology and Competitive Analysis.

“We’ve worked for many years on both the provider and buyer side to facilitate outsourcing relationships ” said Kathryn Douglass, WillowTree Advisor Managing Partner.  “We believe that we can apply that knowledge to helping outsourcing sales and pursuit teams be more successful, reduce their cost of sales, and increase their win ratio.”

Douglass launched WillowTree Advisors in 2009 and has 25 years of program management, sales and executive leadership, IT and operations experience.  Her team’s value proposition rests on the delivery of big firm results on a cost effective and flexible platform. 


About WillowTree Advisors

WillowTree Advisors (WTA) is a woman-owned, small business enterprise that focuses on helping public and private enterprises improve their services, reduce costs and transform their organizations.  Founded in 2009, WTA’s value proposition rests on the delivery of big firm results on a cost effective and flexible platform. WTA has been recognized as a provider of consulting services to the Federal Government, and is currently approved on the GSA MOBIS Schedule. The firm is certified as a woman-owned small business, approved by the Women’s Business Enterprise National Council (WBENC) since 2010. WTA is a member of WBEC-West, Colorado Technology Association, the Association for Corporate Growth and MPEx.  For more information visit



WTA Press Release November 2012


Last modified on Sunday, 21 April 2013 21:03

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